The impacts of online shopping are not news
to the retail industry. Over the last few years, many stores have had to make
significant overall changes brought on by web-savvy shoppers and their hunt for
the best deal with just the click of a button. Retail downsizing, or
rightsizing as we like to call it, has become a much more normal occurrence,
especially for smaller bricks and mortar locations looking to stay relevant and
deal with the onslaught of online competition.
Check out this recent release from Bloomberg Businessweek – “The Smart Way
to Shrink Your Retail Store” - http://www.businessweek.com/articles/2014-05-09/the-smart-way-to-shrink-your-retail-store.
In it, the author references the recent trend of retail downsizing: “Retail space isn’t what it used to be.
More people are browsing and buying online. Stores can get products faster from
manufacturers, so they don’t need as much space to warehouse inventory. Small
businesses are thus moving to smaller storefronts to lower costs.” And the main piece of advice offer: have a
plan!
Even in the CPG industry,
where the competition is a bit less stifling, there has still been a push to
deal with those big box franchises. And yes, retail downsizing has made its way
here too. So, if changes in the online marketplace have necessitated a change
in location, or rather a rightsizing of your current location, the best thing
to do is develop a plan to ensure that the impact this transition has is as
positive as possible.
How? Enlist the
services of a company that can help you carry out this change without a hitch –
one with the knowledge and experience to conduct a shift seamlessly, as well as
the additional people support to maintain high levels of customer service
during the move and avoid any pitfalls along the way.
For more about
conducting a retail downsizing that won’t have any adverse effects, please
contact Storesupport today by calling 1-877-421-5081. 
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