It is not news that things in retail have
been changing, and continue to change, with the newest tech advances in the
marketplace. For a few years now online shopping has made huge headway when it
comes to retail trends, and the preferences of shoppers everywhere are
beginning to shift. Consumers are no longer content to have just one avenue to
conduct their shopping.
Check out this interesting infographic Business
Insider which looks at the future of retail from a consumer perspective. It is based upon a global study, but much of
the information contained within it is quite illustrative of the trends seen
throughout individual nations.
The Consumer Perspective:
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60% of consumers want access to
multiple retail channels (web, mobile, physical). This means that retailers
should have various channels open and in use.
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Consumers want some recognition
– 61% said they want online stores to keep track of their purchases to make
things easier the second time around.
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56% said they would spend more
at bricks and mortar stores if they could browse through their merchandise
online first – so make sure to have a website up that gives at least a taste of
what you offer.
-
30% responded that they didn’t
think most stores were ready for these trends yet. Are you?
To meet the growing needs of today’s
consumers you have to be ready. As this infographic demonstrates, the
expectations are there – be sure that you can meet them.
For more on the future of retail and how to meet
customers’ expectations please contact Storesupport today by calling 1-877-421-5081.
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